Showing posts with label Business. Show all posts
Showing posts with label Business. Show all posts

Friday, 16 January 2026

Classic Refreshments of a Kiwi Summer

 

Mrs J. T. Trotter left and Mrs S. A. Sefton with three-year old Steven Trotter enjoy fish and chips on the Strand reclamation. Published Bay of Plenty Times 23 March 1971.
Te Ao Mārama - Tauranga City Libraries Photo gcc-16664

Who among us has not enjoyed a sunny seaside snack of fish and chips, coupled with a fizzy drink and maybe followed by an ice cream?  How long have Tauranga residents been able to do so?  It took quite a while for the components of this classic meal to come together.

Exactly 152 years and two days ago, at a race day at the Tauranga racecourse on 14 January, 1874, hot and thirsty spectators were offered a fizzy drink – the long-standing classic and ubiquitous ginger beer. Messrs Grant & Co superintended the refreshments tent [1[ and a Mr. Clarke handed out the non-alcoholic beverage, probably in sturdy, re-usable bottles that looked like this:

Tauranga Museum, 3189/85
Image courtesy of Tauranga Museum

Ginger beer was enormously popular, not only for the slightly daring implication that it might be intoxicating, but also because it was cheap and easy to make in a bottling plant or at home.  (Ginger was also a well-loved spice and thought to aid digestion.)  Prizes were awarded for the best home-made ginger beer at A & P Shows[2] and by 1923 T.H. Hall was offering it in a commercial quantity[3]:

The other elements of our now-traditional meal trio were less easily adaptable to open-air enjoyment.  The first reference I can find to an offering of fish and chips is in the Bay of Plenty Times of 16 April 1909 [4], where Mr W. H. Beets, one of the firm of Beets Bros. that flourished briefly in Tauranga during the early years of the century, offers a terse invitation:


This is, unfortunately, some months after the same paper had advertised the Beets Bros clearing sale, so maybe it is a last gesture to mark the end of their endeavours from their premises on the Strand? 

I have been unable to trace the location of either the Beets’ “depot” or the “Strand supper room” as such – it may have been a venue so convenient and well-frequented that everyone knew where Mr Beets’ hospitality would be on offer. Supper rooms were to be found as part of larger buildings all over Tauranga, so this one was very likely to be part of another establishment, possibly the Commercial Hotel.  In this, approximately 1908, photo, where the two-storey hotel is the backdrop, fish can be seen hanging on its verandah:

Tauranga Museum 0333/21
Image courtesy of Tauranga Museum

One thing is quite clear, however – in early Tauranga, fish and chips were not eaten out of paper on your lap[5], but were served on plates set on tables.  The clearest evidence of this is provided in 1911[6]:

So – mass public consumption of fish and chips occurred much later than ginger beer.  And, still later, came ice cream.


Column header, Bay of Plenty Times, Volume XXII, 9 December 1896, Page 3[7]

People knew about ice cream, of course.  But suspicions of the mass-produced stuff were rampant.  The 1909 – 1910 issues of the BP Times carry several stories of high microbe counts, the presence of arsenic, and even ptomaine poisoning.  So the cream had to be reliably sourced (Beets Bros had advertised a milk ordering service during their time here); and, although pasteurisation was well understood as a preservation process, it was complex to accomplish.

The 1896 feature article, underneath  “The Dairy” headline, highlights the way in which an apparently American manufacturer achieves production in sufficient quantity to supply the ice cream parlour in his city for the summer months.  The correspondent, J. Moldenhower, states: “Thus treated you can ship your cream with absolute safety in jacketed [i.e., insulated] cans any reasonable distance.  If the cream on arrival at its destination is cooled again to below 50 degrees, it will keep sweet for 24 hours at least even without freezing.  The pasteurised cream not only keeps from souring, but it keeps its flavour perfectly fresh for several days.”

Well, maybe.  For some time ice cream was to remain a delicacy made in private homes, involving much labour.  


Ice cream maker, Tauranga Museum 2115/85
Image courtesy of Tauranga Museum

By 20 January 1913, however – one week less than 113 years ago – we are back at the Tauranga races, where, in the “capable hands of Mrs F. H. Hammond”, a midday dinner was provided, followed by “afternoon tea, ice cream, and cream and fruit, from 2 p.m. till 6 p. m.”[8]

It could be said that Mrs Hammond broke the ice.  In October of that year, an ice cream stall was up and running at a Methodist Church sale of work[9]; and at last, in 1914, ice cream was to be had from a shop on the Strand[10],  Whitehead’s Tea Rooms.  Did Whitehead’s customers get to wander along a sunny street licking a cone?  Almost certainly not.  A thick conical sundae glass kept the confection colder for longer (anyone who has eaten ice cream made from real cream knows how quickly it drips and puddles).

A century ago our 1970's family eating with their fingers al fresco on the Strand may have chosen Whitehead’s for their classic summer meal.  And they might have found it as delicious as the fizz, fish, chips, and ice cream of today.

Ice cream sundae glass, Tauranga Museum 0209/85
Image courtesy of Tauranga Museum



[1] https://paperspast.natlib.govt.nz/newspapers/BOPT18740114.2.8
[2] See, for instance, results listed in the Bay of Plenty Times of 24 March 1916, 16 March 1917, and 15 March 1918
[3] https://paperspast.natlib.govt.nz/newspapers/BOPT19230111.2.2.6
[4] https://paperspast.natlib.govt.nz/newspapers/BOPT19090416.2.7
[5] An early example of such informality, however, is the account of the Peace Celebration in 1919, when, along with ginger beer, participating children (in large numbers) were given paper bags containing a lunch (likely to be a sandwich, a cake and some fruit).  Having eaten its contents, they felt free to blow up and pop! the bag.








 


 


Friday, 29 November 2024

Flo Chapman's Farm Diaries

Flo's diaries, 1935, 1940, 1957

Farm diaries hardly ever survive. Because – if used as the publishers of these practical tools of farming life intended – they were there at the docking race, the hayshed or the A&P show. They, like their owners, had a hard life. Used to record only the dullest and most quotidian details from year to year they, mostly, were discarded as soon as the farm accounts were beyond the reach of auditors and the taxman.

Notwithstanding their usefulness for farming life, in fifty years of publication the New Zealand Journal of Agriculture makes only four references to the farm diary. These references are, however, very telling. The diary is an essential aspect of prudent husbandry [1] and land management [2]. It supports the farm’s business records [3] and can be used to satisfy an inquiring accountant of just when and why that cheque stub recording “Cash  - Repairs and Maintenance” (often abbreviated to “Cash - R&M”) was written out [4].

Perston Collection plan showing Chapman's farm, n.d.

You can therefore imagine the excitement felt by the archivist of the Te Puna Community Archive when, among the items stashed in a cupboard of the soon-to-be-demolished Te Puna Community Library, were found three battered volumes, each, apparently, recording day-to-day activities on George Chapman’s farm along Wairoa Road in Te Puna. The earliest has the scrawled inscription “1935” on its cover. The next carries an advertisement for boot polish and is from 1940, the first full year of the Second World War. The third, in slightly better nick, is confidently labelled, “Whitcombe’s New Zealand Farmers’ Diary for 1957” and carries the exhortation, below an image of exemplary mixed-country industriousness and prosperity: “This Diary will help you to increase your profit very materially, if you will keep a record of the notable facts and incidents, relating to your farming operations from day to day.”

How wonderful, the community archivist (the present writer) thought, in a landscape so changed and fractured by horticulture and life-style blocks as Te Puna’s, to have even three separate years’ record of day-to-day farming on a single farm before, during and in the decade after, WW II.

Vicinity of Chapmans farm, 2024, riverline in distance

George and Florence (always known as ‘Flo’)  Chapman’s farm was close [5] to those of H J Perston [6] and Arthur Todman [7].  If a conscientious record of ‘notable facts and incidents’ on their  property had been kept, the mid-twentieth century rural economy of quite a large swathe of land above the Wairoa River [8] might, by inference, be available to future researchers.

It turns out, not. The diaries are, each of them, Flo’s brief and unemotive account of the doings on, off and around the farm and within her household. There’s hardly a day missed, except for some blank sequences when she is evidently away from the farm. The weather is invariably reported on, but as often in terms of getting the washing dry as getting the haymaking done – or even, being “too wet to work this afternoon”. There are many references to arable crops – mangolds, onions, lucerne - and very few to animals. Pigs are delivered or sent away and the bobby calves are put out for the truck, which sometimes fails to turn up. (George’s carriage-horse hobby, for which he won prizes in 1927 [9], seems to have faded by 1935.) And his activities in the Farmer’s Union, which had been prodigious through most of the 1930’s [10], were much curtailed for the year of the 1940 diary. On January 26, Flo notes, “Men went to a farmers meeting, I went to the pictures”. After that, although they are sometimes in town on the day of Union meetings, Flo does not record any specific purpose for the trip. Fuel was tight in wartime, costs were rising in the war economy, and labour was in short supply. Their farm worker, Richard (Dick) Flavell was called up in early October [11] – nowhere mentioned in the diary – and was still on-farm for Christmas and Boxing Day, because Flo notes he had both days off.

In the easier economy of 1957, or maybe after some hard-won experience, Flo’s farm diary becomes more like the record idealised in the Journal of Agriculture. She notes the cost of baling 333 bales of hay on January 8: “£25-13-0 paid”. One-and-six a bale would have seemed a lot compared to 1935, when George and helpers built a haystack, but, unlike stacked hay, bales maintain higher nutritional qualities and all of every bale is quick and easy to feed out. The herd tester is there for the afternoon and morning milkings over 24 and 25 March. The dairy season re-starts on 7 July, when the first calf is born on a morning of “very heavy frost”. The first can of cream is sent off on 19 July, presumably still in excellent condition after eight successive days of frost that ended only on the 17th. As the cows “come in” for the new milking season, arrivals of bobby calves and the first lamb are interspersed with car repairs and Flo’s bowling scores. On the same day she got a £2/7/2d cheque for the bobbies, George got measured for a suit. Flo has hot water piped to her wash house and carpet in her kitchen. Things are looking up on the farm.

Flo's handwriting, 31 Dec 1957

Such threads and patches are probably insufficient to support any firm historical conclusions about mid-twentieth century farming life in Te Puna. But, lodged safely as they are in the Te Puna Community Archive, the diaries are valuable as representative examples of rural work and local society, only occasionally resonant of the world a long way away [12] and often silent or only hinting at issues that must have had significant impact on the Chapman’s life on their farm [13].  These humble volumes would repay more considered study.

All images by Beth Bowden

References

[4] Author’s personal recollection, Ettrick Farms Limited records (private archive).

[6] I am indebted to René Swan of Tauranga City Libraries for finding Perston’s survey drawing in their collection of local maps and plans

[10] Papers Past, multiple references; for background to farming politics at the time, see also https://taurangahistorical.blogspot.com/2019/12/putting-matters-right.html  Author, Beth Bowden

[12] Diary entry, 4 October 1935:  “War started between Italy & Abyssinia.”

[13] Farm labour, for instance.  Not only was Dick Flavell’s departure to be a soldier delayed for months after he was balloted in 1940;  Flo’s 1935 entries between the fortnight beginning 30 September – 13 October tersely describe the strains created by worker Reg’s decision to leave.

Friday, 18 October 2024

C.F Washer and Sons and Sam Snowden’s Spring Street Service Station (Part 2)

Guest article by John Green (continued from Part 1)

Sam Snowden felt there was room for another motor business in the downtown area and set up on the corner of Durham and Spring Streets (now the site of our first parking building). He was the agent for International and sold trucks and bulldozers as well as benzine (petrol) and other oil products.

Sam Snowdens Spring St Service Station, 1940s
Collection of Te Ao Mārama Tauranga City Libraries, Pae Korokī Ref. 03-457

All service stations seemed to sell benzine from multiple manufacturers, eg. Big Tree, Plume, Shell, Texaco, Europa, Atlantic.

The modernised stuccoed Snowden Garage with flat, undated
Black-and-white silver gelatin print (92 x 148mm) by Alf Rendell, Tauranga
Tauranga Heritage Collection Ref. 0181/15, Tauranga Museum

Much later the workshop was extended and a second storey flat was added to the building.  Former employee Alan Jones remembers Sam coming into the workshop on cold days and lighting his forge to warm the place.  We believe the Snowdens (possibly the two sons) also had a car rental business across the road next to their tractor showroom and parts department.

Garage of C.F. Washer Ltd, Willow Street, 1937
Copy negative of mounted print, copied for Bay of Plenty Photo News, No 93, 7 Mar 1970
Collection of Te Ao Mārama Tauranga City Libraries, Pae Korokī Ref. pn 6546

Washer’s Garage, Willow Street, c1950s
Black-and-white silver gelatin print (96 x 150mm) by Alf Rendell, Tauranga
Tauranga Heritage Collection Ref. 0186/15, Tauranga Museum

Meanwhile back at Washers expansion was underway, they now had the corner section for the sale of fuel and the side building was the service area. The name was changed to C.F. Washer and Sons and they became distributors for Vauxhall, Bedford and Chevrolet.

The final form of C. F. Washer and Sons, 1970
Black-and-white 35mm-format negative, published in Bay of Plenty Photo News, No 93, 7 Mar 1970
Collection of Te Ao Mārama Tauranga City Libraries, Pae Korokī Ref. pn 6534

Their buildings covered many square yards and included a truck workshop on Hamilton Street, lube bay, parts department, showroom and another service centre in the original 1922 building facing Willow Street.

Washer’s Resale Cars, Cameron Road
Copy negative of loose print, copied for Bay of Plenty Photo News, No 93, 7 Mar 1970
Collection of Te Ao Mārama Tauranga City Libraries, Pae Korokī Ref. pn 6548

Washers also dealt in used vehicles. If you look closely, you may recognise this building as part of present day Kale Print and a back corner of the Brain Watkins House is visible.

Charlie Washer, September 1964
Black-and-white 120-format negative, publ. Bay of Plenty Times, 30 Sep 1964
Collection of Te Ao Mārama Tauranga City Libraries, Pae Korokī Ref. gca-7412

Over the decades a lot of car brands went out of production and many of the oil companies had amalgamated. Boron (additive) was a sales gimmick for Caltex.

Sources

Tauranga 1882-1982 —The Centennial of Gazetting Tauranga as a Borough, Edited by Alan Bellamy. Published by TCC, 1982

Personal memories of the writer and Alan Jones, a former employee of Sam Snowden.

Images

Thanks to Tauranga City Libraries for their amazing collection of images on Pae  Koroki, and to Fiona Kean and the team at the Tauranga Heritage Collection for permission to use two of their images, including those taken by the late Alf Rendell